Conventions and trade shows can be a big blessing for many businesses, since such events attract the customers in large numbers. One of the popular and rampantly used types of banner stands at trade shows is the retractable banner stand also known as roll up banners. This is because retractable banner stands are easy to set up and simple to use as they mostly work like a window blind. It does not require any special training or tools or external expertise to set up.

The assembling and re-assembling of this banner stand takes little time as the printed graphic is stored inside the base. The additional advantage is the printed graphic are protected during transportation as it is secured at the base in a cassette and you can securely customize your message with retractable banner stand. It is portable with flexible structures and carries attractive graphics.

Retractable banner stands will give you an opportunity to effectively spread your customized message including your promotional campaign. Retractable banner stands are a wise choice for exhibitions, trade shows, etc. as they are easy to assemble and costly graphics are protected. Informational meetings can also be an ideal location for retractable banners.

Within the confines of your office, they can help to explain a new service and promote a new product to existing and prospective customers. The banner stands come in a variety of sizes and styles and they are often conspicuous and hence an effective way for a business to send out a customized message at locations like shopping mall, tourist office or hotel lobby. With the right trade show graphics and customized message, the stands can act as a sort of billboard to attract customers.

This banner stand is used for variety of applications besides tradeshows and you can use them in corporate lobbies, marketing events, showrooms, retail environments and product displays. When a business has taken to the road or is having a product launch or a sales campaign, you cannot find a better signage solution than this. Outdoor retractable banner stand however should have a weighted base for being wind resistant.

You must take care to cover the graphics of the stand with a PVC layer to protect the print from rains and sunlight. Mere lamination will not protect the graphics from getting spoiled as the water usually penetrates under the laminated parts.

UYou can incorporate some attractive lighting that will add to the aesthetics and also help you to prolong displaying your stand even late in the evening. A couple of properly placed lights will be quite sufficient for being able to see the customized promotional message on your banner stands.