As you may know, Impact Displays is an SGIA (Specialty Graphics Industry Association) member (www.sgia.org). The SGIA has a number of great programs and they make a very effective industry organizer. They have been supporters broadly of environmentally friendly printing practices and most recently they have given great support to a movement within the commercial printing industry that promotes sustainable printing practices - the Sustainable Green Printing Partnership (SGPP).

Sustainable business practices are near and dear issues at Impact Displays - we’ve offered environmentally friendly alternatives to traditional media for several years, and we adopted low VOC as our printing format more than five years ago.The SGPP (www.sgppartnership.org) ups the ante significantly by enforcing programming, audits and compliance within a framework of sustainability, workplace safety and minimal environmental impact.

Impact Displays has been provisionally accepted into the SGPP while we complete our compliance audits. We’re excited because we believe this will become a very broadly based movement driven by smart corporate sourcing decisions. We expect that within five years, every credible US and European printer of any scale will be SGPP certified. So while SGPP certification may be a differentiator today, we hope (for all the right reasons) it’s table stakes in the printing game in the future.

So the next time you have a choice of printers for your trade show display - whether Impact or another company - choose an SGPP certified printer. Good for the planet, good for you and good for your kids (and mine!).

Impact Displays is full-service exhibit house serving companies exhibiting at trade shows and other face to face marketing events. Please check out our other tips on our Trade Show Tips page.

Looking forward to participating in the upcoming trade show? Well, then make sure that you are well prepared for the event. Trade show banner stands can help you to create that impeccable impression on the entire show. An attractive booth centered banners and murals will engage prospective customers.

The most popular trade show banner and mural displays include modular and pop up displays. These stalls can be set up easily and provide various features. These displays provide ample area to display promotional graphics. Trade show displays have numerous options for direct and indirect lighting to create the right customer environment.

Banners and murals offer a smart option to educate the customers about your products. A well planned banner campaign can generate tremendous customer interest and translate into new customers. Creative design and high end printing and finishing will create a professional appearance for your company and its products.

Impact Displays offer trade show banners, murals and displays. The website www.impact-displays.com provides complete information about the company and its products and services.

If you’ve attended or exhibited at trade show you know it’s a great opportunity to interact with your prospective customers. After all you get an opportunity to talk to many prospects who evaluating alternatives and making buying decisions. You can offer a great experience to your customers with the help of exhibit displays which form an effective selling environment at the trade shows.

Exhibit displays are specifically designed to let you coordinate and manage the entire show professionally. They combine graphics, product displays and traffic management options to bring customers into your booth. The displays and graphics provide the prospective customers with a snapshot of your business and facilitate a selling environment.

Exhibit displays from select vendors use graphics printed with special eco-friendly ink on recycled print media to minimize adverse impacts on the environment. These inks and media produce imagery that compares well with traditional inks.

Exhibit displays are emerging as the preferred mode of advertising, since they are very effective for interpersonal promotions.

Impact Displays is full-service exhibit house serving companies exhibiting at trade shows and other face to face marketing events. Please check out our other tips on our Trade Show Tips page. The website www.impact-displays.com provides complete information about the company and its products and services.